Setting up a new practice is always a time of uncertainty and change. The best way to get through that time is to get good support. Maybe you can find a successful practitioner in your area that is happy to mentor you. Usually, successful people are very happy to share as a way of giving back.

Your Follow-Up System

What you also want to do is build a system for the future. All current clients
become past clients if the relationship is not nurtured. So from now on,
finish all treatments by assessing what the best course of action is for your
client.

If it is coming back in a certain time, tell them and make an appointment. If it
is a matter of wait and see, tell them how long to wait and see (e.g. 2 days,
one week); and tell them that you will call to find out how they are. Write this
in your appointment book and call them on the specified day.

If they are healed and do not need to come back, tell them and write it into
your appointment book for a phone follow up in a time-frame that is useful
for your modality (maximum 3 months) and call.

Take the time each day to make the calls that are due and you will continue
to build your practice.

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This entry was posted on Saturday, January 19th, 2008 at 1:50 pm and is filed under Marketing, Persistence. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.