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	<title>Massage Marketing Blog</title>
	<atom:link href="http://blog.passionate.com.au/feed" rel="self" type="application/rss+xml" />
	<link>http://blog.passionate.com.au</link>
	<description>Empowering Massage and Natural Health Practitioners</description>
	<pubDate>Sun, 29 Jun 2008 22:17:17 +0000</pubDate>
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	<language>en</language>
			<item>
		<title>Subscribers for your massage newsletter</title>
		<link>http://blog.passionate.com.au/subscribers-massage-newsletter.html</link>
		<comments>http://blog.passionate.com.au/subscribers-massage-newsletter.html#comments</comments>
		<pubDate>Sun, 29 Jun 2008 22:11:00 +0000</pubDate>
		<dc:creator>Catherine Doyle</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[massage newsletter]]></category>

		<category><![CDATA[newsletter subscriber]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=104</guid>
		<description><![CDATA[In this post, I’ll be looking at how you can get people to sign up for your newsletter. Once again, it’s important to know what your aim is. Are you looking for new clients, referrals, or repeat business? Is your newsletter a way to say thank you to your current clients? Your goals for your [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/subscribers-massage-newsletter.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Attracting Clients You Love Through Joint Ventures</title>
		<link>http://blog.passionate.com.au/attracting-clients-joint-ventures.html</link>
		<comments>http://blog.passionate.com.au/attracting-clients-joint-ventures.html#comments</comments>
		<pubDate>Wed, 25 Jun 2008 01:52:59 +0000</pubDate>
		<dc:creator>Krishna Everson</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[alliance]]></category>

		<category><![CDATA[attract clients]]></category>

		<category><![CDATA[free publicity]]></category>

		<category><![CDATA[joint venture]]></category>

		<category><![CDATA[leverage your business]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=103</guid>
		<description><![CDATA[“Our success has really been based on partnerships from the very beginning” Bill Gates, Microsoft
Being a health practitioner can be a lonely road at times, particularly if you are a sole operator. Quite frankly, a lot of practitioners like it that way! But if you want the abundant practice of your dreams, remaining an island [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/attracting-clients-joint-ventures.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Getting Backlinks to your Website</title>
		<link>http://blog.passionate.com.au/getting-backlinks-to-your-website.html</link>
		<comments>http://blog.passionate.com.au/getting-backlinks-to-your-website.html#comments</comments>
		<pubDate>Wed, 18 Jun 2008 00:03:54 +0000</pubDate>
		<dc:creator>Julie Onofrio</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[search engine]]></category>

		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=100</guid>
		<description><![CDATA[One of the things that you can do to increase your rankings in the search engines is to get other sites to link to you.  Getting the link is not really getting people to click on the link although that can help too.  It is more about just getting a link so that [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/getting-backlinks-to-your-website.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>What to write in your massage newsletter</title>
		<link>http://blog.passionate.com.au/what-to-write-in-your-massage-newsletter.html</link>
		<comments>http://blog.passionate.com.au/what-to-write-in-your-massage-newsletter.html#comments</comments>
		<pubDate>Mon, 16 Jun 2008 05:50:04 +0000</pubDate>
		<dc:creator>Catherine Doyle</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[massage newsletter]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=101</guid>
		<description><![CDATA[In my last post I took you through planning your newsletter - deciding how much time and money you want to invest, and what you’re hoping to get out of the whole thing. This time we consider what to write.
Promoting your special offers and practice news
It&#8217;s a good idea to include a section in your [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/what-to-write-in-your-massage-newsletter.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Websites for your massage business</title>
		<link>http://blog.passionate.com.au/websites-for-your-massage-business.html</link>
		<comments>http://blog.passionate.com.au/websites-for-your-massage-business.html#comments</comments>
		<pubDate>Sun, 15 Jun 2008 10:05:49 +0000</pubDate>
		<dc:creator>Julie Onofrio</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[business name]]></category>

		<category><![CDATA[domain name]]></category>

		<category><![CDATA[massage practice]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=99</guid>
		<description><![CDATA[One of the easiest ways to build your massage practice is by having a website that works - that is one that gets you to the top of the search engine results and gets people to click on your listing and then make the phone call for an appointment with you.  If  you [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/websites-for-your-massage-business.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>How To Get More Clients To Your Massage Therapy Business Using Trade Shows</title>
		<link>http://blog.passionate.com.au/clients-to-your-massage-therapy-business-using-trade-shows.html</link>
		<comments>http://blog.passionate.com.au/clients-to-your-massage-therapy-business-using-trade-shows.html#comments</comments>
		<pubDate>Thu, 12 Jun 2008 20:14:03 +0000</pubDate>
		<dc:creator>Amy Roberts</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[trade show]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=91</guid>
		<description><![CDATA[By Amy Roberts, LMT.
Many therapists that set up a stall at trade shows, such as the Mind, Body &#38; Spirit Festival, soon understand that it’s not a simple and straight forward process. Apart from the raging competition that is also there, as a Massage Therapist, you will want to stand out from the rest of [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/clients-to-your-massage-therapy-business-using-trade-shows.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>My new project: Solar Hot Water</title>
		<link>http://blog.passionate.com.au/solar-hot-water.html</link>
		<comments>http://blog.passionate.com.au/solar-hot-water.html#comments</comments>
		<pubDate>Wed, 11 Jun 2008 22:05:49 +0000</pubDate>
		<dc:creator>Alexander Kohl</dc:creator>
		
		<category><![CDATA[Personal]]></category>

		<category><![CDATA[carbon footprint]]></category>

		<category><![CDATA[global warming]]></category>

		<category><![CDATA[peak oil]]></category>

		<category><![CDATA[solar hot water]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=98</guid>
		<description><![CDATA[This has nothing to do with massage or even natural health, but I want to share it anyway. I have just started to promote solar hot water.
Why?
We all know about global warming, peak oil and the reduction of habitat through excessive human use. I want to make a difference. Solar Hot Water, because it is [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/solar-hot-water.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Passionate Training Feedback</title>
		<link>http://blog.passionate.com.au/passionate-training-feedback.html</link>
		<comments>http://blog.passionate.com.au/passionate-training-feedback.html#comments</comments>
		<pubDate>Wed, 11 Jun 2008 06:57:50 +0000</pubDate>
		<dc:creator>Alexander Kohl</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Personal]]></category>

		<category><![CDATA[passionate training]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=97</guid>
		<description><![CDATA[I got such a great email, I just have to share it with you:
&#8220;Sorry for the delay in replying, I have had a flood of patients&#8230;.really!! 8 new patients in the last 3 weeks and now I am so behind on the Passionate Training because I haven&#8217;t had time to commit to it!!
I will though [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/passionate-training-feedback.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Promote Your Practice and Feel Great About It</title>
		<link>http://blog.passionate.com.au/promote-your-practice.html</link>
		<comments>http://blog.passionate.com.au/promote-your-practice.html#comments</comments>
		<pubDate>Mon, 09 Jun 2008 22:03:28 +0000</pubDate>
		<dc:creator>Krishna Everson</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=96</guid>
		<description><![CDATA[Have you ever felt like you have one foot on the accelerator and one on the brake? You know what I mean – you are passionate about what you do, but when it comes to promoting yourself you freeze!
We probably all have from time to time, but I’ve found it a really common phenomenon amongst [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/promote-your-practice.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Welcoming Krishna with her massage mastermind group</title>
		<link>http://blog.passionate.com.au/massage-mastermind.html</link>
		<comments>http://blog.passionate.com.au/massage-mastermind.html#comments</comments>
		<pubDate>Mon, 09 Jun 2008 05:33:21 +0000</pubDate>
		<dc:creator>Alexander Kohl</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=95</guid>
		<description><![CDATA[Krishna has contributed great comments in the past. To my delight, she has agreed now to blog as well.
And if you are on the Sunshine Coast, you can benefit from her massage mastermind group. It kicks off this week and will help massage practitioners to stay on the path to running a successful practice.
Her business [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/massage-mastermind.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Could Your Massage Therapy Client Numbers Be A Little Higher?</title>
		<link>http://blog.passionate.com.au/could-your-massage-therapy-client-numbers-be-a-little-higher.html</link>
		<comments>http://blog.passionate.com.au/could-your-massage-therapy-client-numbers-be-a-little-higher.html#comments</comments>
		<pubDate>Thu, 05 Jun 2008 22:41:59 +0000</pubDate>
		<dc:creator>Amy Roberts</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[massage business]]></category>

		<category><![CDATA[massage therapy business]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=89</guid>
		<description><![CDATA[Normally you may feel that your massage therapy business is doing well and has a good number of clients. Even so there are frequent times in our massage therapy business life when client numbers could be better and we get that familiar sense that our wonderfully fulfilling massage therapy business could work a lot better.
You&#8217;ve [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/could-your-massage-therapy-client-numbers-be-a-little-higher.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Massage Therapy Research</title>
		<link>http://blog.passionate.com.au/massage-therapy-research.html</link>
		<comments>http://blog.passionate.com.au/massage-therapy-research.html#comments</comments>
		<pubDate>Wed, 04 Jun 2008 04:54:07 +0000</pubDate>
		<dc:creator>Julie Onofrio</dc:creator>
		
		<category><![CDATA[Support]]></category>

		<category><![CDATA[massage profession]]></category>

		<category><![CDATA[massage research]]></category>

		<category><![CDATA[massage training]]></category>

		<category><![CDATA[research methods]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=78</guid>
		<description><![CDATA[Massage Therapy Research is becoming a new part of the massage profession.  There are new research studies coming out quite often.  Research can help promote the massage profession and help the public to understand more about what it is that we do.
But research is confusing for the most part.  The studies are [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/massage-therapy-research.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Planning a newsletter for your massage practice</title>
		<link>http://blog.passionate.com.au/newsletter-for-your-massage-practice.html</link>
		<comments>http://blog.passionate.com.au/newsletter-for-your-massage-practice.html#comments</comments>
		<pubDate>Mon, 02 Jun 2008 20:12:09 +0000</pubDate>
		<dc:creator>Catherine Doyle</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[massage newsletter]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=93</guid>
		<description><![CDATA[Benefits
Newsletters are a great way to keep in touch with your clients. Sending a regular newsletter reminds people about your existence, and encourages them to call up for that long overdue treatment. Even better, a newsletter can also educate people about what conditions you treat. You’ll be amazed at how few of your clients know [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/newsletter-for-your-massage-practice.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>How To Avoid Difficult Massage Clients - For Good!</title>
		<link>http://blog.passionate.com.au/how-to-avoid-difficult-massage-clients.html</link>
		<comments>http://blog.passionate.com.au/how-to-avoid-difficult-massage-clients.html#comments</comments>
		<pubDate>Thu, 29 May 2008 23:07:36 +0000</pubDate>
		<dc:creator>Amy Roberts</dc:creator>
		
		<category><![CDATA[Certainty]]></category>

		<category><![CDATA[Personal]]></category>

		<category><![CDATA[massage clients]]></category>

		<category><![CDATA[massage therapist]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=88</guid>
		<description><![CDATA[We’ve all had them. You can’t please them; they are always late then have the audacity to complain about your massage room, the oils, the curtains, your music, or whatever they can think about that doesn’t meet their standards of perfection. They’re never come for their appointment on time, they leave their money ‘at home’, [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/how-to-avoid-difficult-massage-clients.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>How to find a Job in Massage</title>
		<link>http://blog.passionate.com.au/how-to-find-a-job-in-massage.html</link>
		<comments>http://blog.passionate.com.au/how-to-find-a-job-in-massage.html#comments</comments>
		<pubDate>Wed, 28 May 2008 04:54:43 +0000</pubDate>
		<dc:creator>Julie Onofrio</dc:creator>
		
		<category><![CDATA[Persistence]]></category>

		<category><![CDATA[Personal]]></category>

		<category><![CDATA[first job]]></category>

		<category><![CDATA[massage school]]></category>

		<guid isPermaLink="false">http://blog.passionate.com.au/?p=77</guid>
		<description><![CDATA[You just graduated from massage school and are ready to go out into the world and find that wonderful job in massage that you were told about.  You send out a few applications, go for interviews and you take the first job that you are offered only to find out later that it is [...]]]></description>
		<wfw:commentRss>http://blog.passionate.com.au/how-to-find-a-job-in-massage.html/feed</wfw:commentRss>
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